Privacy Policy
Effective Date: October 9, 2026 | Last Reviewed: October 2026
Welcome to SmallPNGTool.com ("SmallPNGTool", "we", "us", or "our"). We recognize that data privacy and digital security are fundamental rights. This Privacy Policy details how we handle user data, our absolute commitment to in-browser image privacy, our advertising practices with Google AdSense, and your rights under global privacy regulations including GDPR and CCPA/CPRA.
Core Privacy Guarantee: Zero Server Uploads
Your images and visual documents are NEVER transmitted or uploaded to remote cloud servers. Every compression pass, resize, transparency removal, color shift, and format conversion executes purely within your device's web browser memory.
1. Information We Do NOT Collect
Unlike conventional cloud-based converters, SmallPNGTool does not maintain an image storage database or backend processing pipeline. Specifically:
- We do not collect or view your images: All files loaded into our drag-and-drop zones remain in local browser RAM.
- We do not harvest EXIF metadata: Metadata contained within your graphic assets is processed or stripped strictly on your client device.
- We do not require user accounts: You can utilize all 47 utilities anonymously without providing your name, email, or telephone number.
2. Information We Automatically Collect (Technical Data)
When you visit SmallPNGTool.com, our web hosting servers (e.g., Cloudflare, GitHub Pages, or Netlify) automatically log standard technical telemetry necessary for infrastructure stability and DDoS mitigation:
- Log Information: Internet Protocol (IP) address, browser family and version, operating system, referring URLs, date/time timestamps, and pages requested.
- Device Information: General hardware attributes such as screen resolution and device type (desktop vs. mobile) to deliver responsive user interface layouts.
3. Google AdSense & Third-Party Advertising Disclosures
SmallPNGTool is funded through non-intrusive online advertisements served by Google AdSense and authorized third-party ad networks. In compliance with Google Publisher Policies, we disclose the following:
- Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other sites across the Internet.
- Google's use of advertising cookies (including the DoubleClick / DART cookie) enables it and its partners to serve targeted advertisements based on your visit to SmallPNGTool and other websites on the World Wide Web.
- Users may opt out of personalized advertising by navigating to Google Ads Settings.
- Alternatively, users can opt out of third-party vendors' use of cookies for personalized advertising by visiting www.aboutads.info/choices or the Network Advertising Initiative at optout.networkadvertising.org.
4. Cookies and Local Storage Technologies
Our website utilizes cookies and local browser storage (HTML5 LocalStorage) for functional and analytical purposes:
| Cookie Type | Provider | Purpose | Duration |
|---|---|---|---|
| Strictly Necessary | SmallPNGTool | Stores UI preferences (e.g., active tool view, dark/light states). | Persistent (Local) |
| Analytics Cookies | Google Analytics | Aggregated anonymous metrics on tool usage and page performance. | Up to 2 years |
| Advertising Cookies | Google AdSense | Frequency capping, ad performance reporting, and ad personalization. | Up to 13 months |
5. GDPR Disclosures (European Economic Area & UK Residents)
If you are located in the European Economic Area (EEA) or the United Kingdom (UK), the General Data Protection Regulation (GDPR) affords you specific statutory rights regarding your personal data:
- Legal Basis for Processing: We process server telemetry under legitimate interests (network integrity and fraud prevention) and ad personalization under affirmative consent gathered via certified Consent Management Platforms (CMP).
- Right of Access & Portability: You may request confirmation of any data processed concerning you.
- Right to Rectification & Erasure: You may request the correction of inaccurate data or deletion of collected server logs.
- Right to Withdraw Consent: You may revoke cookie consent at any time via your browser settings or our consent prompt.
- Right to Lodge a Complaint: You have the legal right to file a complaint with your local Data Protection Supervisory Authority.
6. CCPA / CPRA Disclosures (California Residents)
Under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), California residents are entitled to transparent disclosures regarding personal information:
- We Do Not Sell Personal Information: SmallPNGTool does not sell, rent, or trade your personal data or uploaded imagery to third parties for monetary gain.
- Right to Know & Delete: You have the right to request what personal information we have collected and request its deletion.
- Non-Discrimination: We will never discriminate against you, deny access, or alter tool performance if you exercise statutory privacy rights.
7. Children's Privacy (COPPA Compliance)
SmallPNGTool does not knowingly target, solicit, or collect personal information from children under the age of 13 (or under 16 in certain EU jurisdictions). If you believe a child has provided us with personal information, please notify us immediately, and we will purge the corresponding records promptly.
8. Changes to This Privacy Policy
We reserve the right to amend this policy periodically to reflect evolving legal frameworks, browser technologies, or operational changes. The "Effective Date" at the top of this document indicates when the latest modifications took effect.
9. Contacting Our Privacy Officer
If you have questions, feedback, or requests concerning this Privacy Policy or our client-side processing architecture, please contact us through:
Entity: SmallPNGTool Privacy & Data Governance
Email: privacy@smallpngtool.com
General Support: support@smallpngtool.com
Online Form: https://smallpngtool.com/pages/contact.html